MARCH 20, 2014
NOON to 9pm
Every year we celebrate the first day of spring by giving away free Italian Ice. That’s right, for over 20 years we’ve treated each and every Guest to a free Italian Ice. It’s a Rita’s Tradition. Just our way of kicking off the season—and spreading a little happiness.
In 2013, our Guests showed their spring spirit—and their love of Rita’s Italian Ice in a big way. We gave away more than 1.2 million cups of Italian Ice in just a ten hour period